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Why Staff Don't Share Organizational Objectives

News Pages

August 10, 2019

Two men

When Change Hurts!

You address it in the newsletter. You host a zillion small group meetings. You train trainers. You provide incentives. Haven’t you made it clear that jobs are on the line? Don’t they care that this is no longer about “improvement” but about survival? You’ve shouted the organizational imperative from the mountaintop . . . and still your workforce continues to do the same old things the same old way. Why won’t they do their part?

This was a situation faced by far too many senior leaders in healthcare this past year. Without a real shift in understanding, it is likely to be a situation faced by many in 2008 as well. But why is it happening? Why don’t hospital workforces automatically become as good of soldiers for organizational change as they are for quality and safety?

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